Create valuable content: solving problems, educating, or entertaining your audience.

Research what your target audience’s interests.

Whenever you’re creating a new reel, make sure to follow these steps: So instead of replicating the same reel everyone else is doing, make your own. You need to be a trend-setter, not a follower. If you want to hop on a trend, think first how to add your personal touch so it’s valuable for your audience. Reels is the best way to share your personality. Jump on the trends with your own personality You can always leave the content in your Drafts if you’re not ready to post yet! Try a few things with different ideas and concepts.

You will easily identify them when you start noticing an arrow next to the sound details, as in the photo below. Speaking of trends, keep an eye on trendy sounds and music. You can do this by watching what others are doing. Play with it to learn the basics: it’s pretty simple! You’ll get it quickly. The first step is getting to know how Reels work and how to use the video editor in Reels.

Plus, Reels is the easiest way to grow organically on Instagram, as Instagram is promoting this type of content on the platform.

It’s the best way to show your personality and to connect with your audience. If you’re a brand or a creator, you have to start using Reels. It’s different from Stories, Tiktok, YouTube… it’s basically Meta’s version of Tiktok, but they’re not the same thing. Now, after its exponential growth and a few algorithm changes, Instagram has become a perfect mix between photography, video, and storytelling. Instagram was created as a photography app and 10 years after, we’re far from the original version.

Best time to post a reel on instagram